Digital Marketing Specialist

Requirements:

• Bachelor’s Degree or equivalent practical experience
• At least 3 years of digital marketing experience, with a focus on content creation
• Experience translating complex technical information into simple messages for all audiences
• Hands-on experience with LinkedIn and Twitter (posting/ads)
• Previous experience creating content for B2B companies is a plus
• Previous experience creating content in English
• Exceptional English skills, able to create various types of content and campaigns targeting the US market
• Strong writing skills with experience creating highly engaging website, blog, email and social media content
• Passion for creating amazing and valuable content
• Knowledge of and interest in the technology landscape
• A self-starter attitude with the willingness, and desire, to “roll up your sleeves” and get the job done
• Keen Attention to Details
• Research addict

Responsibilities:

• As part of the marketing team, own the content governance and research, create, and publish insightful & informative content with catchy headlines to be used on blog posts, press releases, social media, advertising, email, landing pages
• Bring your creative self to work every day and write your heart out. Bring your passion for the written word to deliver high-quality content that breaks through the noise, while utilizing SEO practices to drive organic traffic to the company website
• Develop and execute diverse B2B marketing campaigns in order to generate leads
• Generate high quality content that breaks through the noise for social media, websites, newsletters, press releases, and any other distribution channels
• Develop and implement tactics on different channels – paid or organic – to increase brand awareness and lead generation
• Research and evaluate competitor’s marketing and digital content
• Contribute to the creation of videos, blog posts, graphics, web content and email
• Elaborate marketing materials (like presentations, whitepapers, client references, etc)
• Translate technical concepts into easy-to-understand infographics, brochures and other marketing collaterals
• Refine images and layouts using graphic design software
• Come up with concepts and scripts for webinars, podcasts, videos or other projects we organize
• You just happen to be fluent in digital marketing best practices including SEO, SEM, email marketing and social media.

What we offer:

• Permanent long-term collaboration contract
• Full-time position (40 hours a week)
• Rewarding compensation package consisting of salary and a performance bonus
• Remuneration in USD
• Flexibility of working from home from any corner of the world
• Vacation days (paid time off and national days)
• Great collaborative culture with an international team of over 25 different nationalities
• Training, team building, fun at work activities
• Opportunities for growth and development
• Yearly performance reviews
• Wellbeing program with workshops and webinars led by experts

For the full list of benefits please check here